OpenList MarketPlace Program Advertiser Listing Guidelines
The goal of the OpenList MarketPlace Program is to present to users and advertisers a comprehensive and relevant marketplace. The relevancy of your text listing is important to drive targeted customers to your business.

We utilize IndustryBrains' proprietary ad serving technology to deliver your text listings onto OpenList.com. IndustryBrains doesn't use "bots" or "spiders" to judge relevancy. Our human editors look through each listing to make sure that your MarketPlace information is a good match for the site.
In order to do so, our partners and advertisers must adhere to strict Listing Relevancy Guidelines.
They are as follows:

MarketPlacer Categories
Your text listings should target the type of customers who are conducting research or in the process of purchasing consumer electronics and personal technology products. OpenList is the perfect medium to target travelers and travel information seekers on a site that they trust and respect.

URLs
The URL used for a particular category listing must bring an end-user directly to a MarketPlace download. End-users must be able to return back to the original web page ofOpenList.com simply by clicking on the Back Button. Preventing users from going back to the original web page is not allowed.

All URLs associated with your listings must load without excessive delay. Double-check your URLs to make sure there are no errors.

The URL associated with a MarketPlace text listing should not be a “Referring” URL. This means that upon one click of the Advertiser’s listing in the search results, the user should not be forwarded to another web site. The usage of third party tracking referring URLs is acceptable. However, if a user is directed to a URL for http://www.xyzcompany.com, they should not be taken to http://www.abccompany.com.

Clicking through to your site must not interfere with our browser's backbutton.
No spawning when we click through! Your site may generate a single pop-up console only, but it must not entirely block the web site associated with the Sprinks listings.

Multiple Listings
Advertisers are allowed to have the same MarketPlace categories for multiple URL’s within reason. IndustryBrains andOpenList.com offers a fair marketplace and we do not want one advertiser holding a monopoly over a particular category.

Titles and Descriptions
Titles and Descriptions must be relevant to the MarketPlace category as well as the site they are referring to. Having effective titles and descriptions will increase your chances of driving targeted buyers to your site.

IndustryBrains/OpenList will deny all listings that have text in ALL CAPS. In addition, URL's and Phone numbers within the listing information will also be denied.

Specific Web Sites
All Web Sites listed must be an active and working web site. All non-working websites will not be approved.

Adult Content Sites
IndustryBrains does not have sites that allow Adult Content.

Search Engines and Directories
All Search engines and directories, pay for performance networks and Yellow pages must choose search terms that pertain to the nature of these sites, such as, “Search engine”, “Yellow Pages”, etc.

Gambling Sites
Gambling sites are sites that promote the act of gambling or actually take payment in return for a chance to win prizes. These sites will only be considered a gambling site if Gambling is the central theme. Advertisers may only bid on search terms that are associated with gambling, such as “poker”, “Blackjack” or gambling specific games, like “Powerball Lottery”.

Other Sites
Sites that promote email spamming will not be accepted in the Network.