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Firehouse.com Advertiser Listing Guidelines
The goal of the Firehouse.com MarketPlace
is to present to users and advertisers a comprehensive and relevant marketplace.
We have partnered with IndustryBrains to offer a targeted marketplace
program for fnancial advertisers. The relevancy of your IndustryTarget
listing is important to drive targeted customers to your business.
Firehouse.com does no't use "bots" or "spiders"
to judge relevancy. Our human editors look through each listing to make
sure that the information is a good match for the site.
In order to do so, our advertisers must adhere
to strict Listing Relevancy Guidelines.
They are as follows:
IndustryTarget
Categories
Ads should target the type of customers who might
be surfing a particular subject area. For example, it stands to reason
that a listing that appears within digital media content should target
digital media professioanls. This could be a great place to promote graphic
design programs, memory chips, gaming equipment, macintosh computers.
URLs
Clicking through to your site must not interfere
with our browser's back button. Spawning of multiple pop-up windows upon
click through is not permitted. Your site may generate a single pop-up
console only, but it cannot entirely block the web site associated with
the MarketPlace listing. Firehouse.com will deny all listings that trigger
excessive pop-ups.
Multiple Listings
Advertisers are not allowed to have the same Search
Term for multiple URL’s. IndustryBrains is a fair marketplace and
we do not want one advertiser holding a monopoly over a particular search
term.
Titles and Descriptions
Titles and Descriptions must be relevant to the
search term/category as well as the site they are referring to. Having
effective titles and descriptions will increase your chances of driving
targeted buyers to your site.
Firehouse.com Financial Network will deny all listings that have text
in ALL CAPS. In addition, URL's and Phone numbers within the listing information
will also be denied.
Specific Web Sites
All Web Sites listed must be an active and working
web site. All non-working websites will not be approved.
Competitive Offerings
In certain instances, sites in the Firehouse.com
InvestorReach Advertising Network may not accept competitive products
and services. Decisions will be made at Officer.com & Firehouse.com'
sole discretion. Our human editors will inform you if your listing has
been denied.
Adult Content Sites
Firehouse.com does not allow Adult Content advertisements.
Search Engines and Directories
All Search engines and directories, pay for performance
networks and Yellow pages must choose search terms that pertain to the
nature of these sites, such as, “Search engine”, “Yellow
Pages”, etc.
Gambling Sites
Sites that promote gambling will not be accepted in the Officer.com & Firehouse.com Network.
Other Sites
Sites that promote email spamming will not be accepted
in the Network.
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