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Welcome to the Bankrate Contextual Sponsored Link Program
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A Pay-For-Performance marketing program that connects you directly with your target audience.
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| Reach the Audience That Buys Your Products and Services. |
Bankrate's users are in-market:
- The #1 destination for consumers shopping online for mortgage loans.
- Bankrate visitors research debt consolidation at a rate 3x higher than the average Internet user.
- Bankrate consumers shop online for home equity loans at a rate that beats most other leading business news/research sites.
- Bankrate visitors shop online for money market funds at a rate that is almost 5x higher than the average Internet user.
Sources: @Plan Spring 2006 |
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| Drive Buyers To Your Site From Relevant Content Pages. |
Significantly improve your conversions by delivering your message in the content and search pages that match your market. Bankrate delivered to over 46 million total unique consumers in 2005. |
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| Take Control of Your Ad Spend. |
You determine the price you are willing to pay to deliver users to your site! You are charged by the click, not the view. If financial resource seekers do not click on your listing, you aren't charged. This means a higher return on investment! |